If you’re going to bring the world together to talk about the power of music to heal, bring peace, develop minds and generally solve all the world’s problems, you’re going to need a website.
And if you have a short timeline, you’re going to need it in a hurry. And if you’re still inventing the conference and inviting speakers even as the launch date passes, there’s going to be some improvisation.
I worked with the Glenn Gould Foundation, their designers, their PR consultants, their branding consultants and content creators to get this site together in a hurry.
It’s built around the conference schedule, so a calendar plugin was a pretty important part of the project. But since there’s never been a conference like Promise of Music, there’s no calendar plugin that really fit the bill.
Which meant a lot of custom development to shoehorn the needed functionality into an existing plugin.
An intense effort but a worthy and ultimately satisfactory one.